Manager, Campaign Operations

Job Description

• Manage the marketing technical stack supporting all campaign processes and integrations • Partner with marketing stakeholders to translate business requirements translate into technical designs, manage the development, deployment, ongoing management of and goal attainment of marketing tools • Partner with the Marketing Ops team to deeply understand the business and our marketing opportunities and build the right tools and capabilities to address them • Own end to end campaign execution across multiple channels and tools • Partner with channel managers to manage campaign intake and execution process; consult on best practices to support legal compliance, deliverability, and campaign performance • Establish standard operating procedures for team members to ensure quality delivery, timeliness and system stability • Manage a small team of Marketo admins on the intake, development, QA and delivery of emails, landing pages, Marketo programs and campaigns • Analyze funnel performance, identifying optimization opportunities and working with go-to-market teams to implement

Qualifications

• 5+ years of experience executing campaigns within a marketing operations function • Experience leading teams of technical talent with a "player/coach" mindset • Past hands-on expertise in Marketo, Salesforce; deep expertise in email and other digital marketing operations • Project management experience and customizing project orientation and flow for your teams and stakeholders • Strong communication and presentation skills, demonstrated experience briefing senior leaders on outcomes & recommendations, and an interest in teaching others

Benefits

• Health, pharmacy, optical and dental care benefits • Paid time off, sick time off • Short term and long term disability coverage • Life insurance • 401k contribution