Inbound Marketing Specialist

Job Description

• Inbound Marketing Specialist responsible for developing and executing inbound marketing strategy • Leverage content creation, SEO, social media, and email marketing to attract and convert audience • Collaborate with sales team to align marketing and sales objectives • Analyze and report on performance of inbound marketing activities • Manage inbound leads and market perception

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field • 3+ years of experience in inbound marketing, preferably in a B2B SaaS environment • Strong understanding of SEO, content marketing, email marketing, and social media strategies • Proven track record of designing and executing successful inbound marketing campaigns • Excellent written and verbal communication skills • Proficiency in marketing automation and analytics tools (e.g., Marketo, Microsoft Office, Analytics) • Ability to work cross-functionally and collaborate with teams across the organization • Strong analytical skills, with the ability to interpret data and make informed marketing decisions

Benefits

• 11 paid holidays • Generous Accrued Time Off • Generous paid sick time • Annual day of service