Director, Growth Marketing

Job Description

• Spotter is seeking a Director, Growth Marketing. In this role you will play a pivotal part in steering our subscriber acquisition strategy across all marketing channels, including search, social, display, affiliate, community, and beyond. This role is responsible for meeting subscription growth and revenue goals. We are looking for someone who has proven experience developing paid and non-paid growth strategies within unit economic frameworks. Your role will involve a combination of strategic leadership and executional excellence.

Qualifications

• 8+ years of experience in developing and executing growth marketing initiatives for consumer SaaS or subscription products. • Experience building global marketing campaigns and managing a media budget with clear visibility into KPIs such as CAC, ROAS, LTV:CAC, and payback periods. • Demonstrated ability to approach business challenges with creativity, innovation, and a results-oriented mindset. • Hands-on experience across diverse digital channels, including SEO, SEM, Display, Social, Affiliate, and Influencer. • Strong communication skills and executive presence, with the ability to articulate complex ideas effectively to both internal and external stakeholders. • Exceptional leadership capabilities, with a focus on team development, scalability, and achieving organizational goals. • Proficiency in problem-solving methodologies and project prioritization in deadline-driven environments, with an ability to balance and effectively prioritize numerous projects and initiatives. • Analytical and quantitative skills to interpret and derive meaning from data and optimize campaign performance. • Expertise in customer segmentation, omnichannel strategies, funnel optimization, and A/B testing. • Proven ability to seamlessly oscillate between 30,000 foot view strategy and the details of execution. • Strong customer focus, instinct, and passion.

Benefits

• Medical & Vision insurance covered up to 100% • Dental insurance • 401(k) matching • Stock options • Complimentary gym access • Autonomy and upward mobility • Diverse, equitable, and inclusive culture, where your voice matters.