Ecommerce Channel Marketing Specialist

Job Description

• As an Ecommerce Channel Marketing Specialist, you will elevate and optimize our Amazon content and spearhead significant process enhancements across e-tail channels. Your responsibilities include managing new product launches, maintaining existing marketplace listings, and continuously refining pages to drive engagement and conversions. • Ensure cross-functional collaboration with Sales and Brand teams on new product launches, item set-up, and overseeing cataloguing through Salsify for Amazon US, Canada and Mexico Accounts • Owning process and data governance on new product variations, bundle creation, and updates to existing product pages • Daily product listing maintenance, monitoring, and reporting of full product catalog through Salsify and Syndigo platform • Conduct competitive research and benchmarking on marketplace listing and report findings along with identifying areas of opportunity • Liaise with creative teams on content generation; maximize returns through testing, site optimization and improving online customer experience • Develop the go-to-market strategies for e-retail and partner with Marketing teams through a Go Live Calendar • Work closely with Target.com and Walmart.com counterparts to build out content synergies where applicable • Continuously monitor cutting edge eCommerce marketing techniques and suggest new and innovative solutions

Qualifications

• 2-3 years of relevant work experience • You are well versed with Salsify & Syndigo platforms and will drive process improvements and automation across catalog(s) • Computer literate on all major business software packages (needs working knowledge of Excel) • US work permit required

Benefits

• Join one of the fastest-growing toy companies globally and become a subject matter expert across our global divisions. • Generous paid sick time • Annual day of service