B2B Product Marketing Manager, CPG Audience

Job Description

• Develop & maintain understanding of Instacart’s Ads products and Eversight by Instacart SaaS product suite • Serve as voice of the customer with Product team • Own go-to-market strategy for pilot and feature launches • Conduct competitive research & market analysis for Instacart Ads • Author positioning & messaging of product offerings • Collect & aggregate feedback from stakeholders • Partner with growth marketing • Work with Sales & Insights for case studies and testimonials

Qualifications

• 5+ years marketing experience, 3+ years in Product Marketing at a technology company • Strong written & verbal communication skills • Ability to manage multiple projects simultaneously • Proficiency with Google Slides & basic analytics • Business judgment and problem-solving skills • Ability to work independently and collaboratively • Interest in working in a fast-growing environment

Benefits

• Instacart provides highly market-competitive compensation and benefits in each location where our employees work • Flexible work policy • New hire equity grants and annual refresh grants