posted Jun 21

Director Social Media

expert

Job Location: Bay Area, California

Salary: $176,000 - $264,000 a year

Job Description

• Responsible for developing and leading a high-impact team • Develop strategic plans across organic social channels • Work cross-functionally with stakeholders and teams • Create engaging content and campaigns for social channels • Own organic social programs end-to-end • Stay updated on digital trends and conversations • Help prioritize and improve social media platforms • Analyze data to optimize social media performance • Develop a deep understanding of Klaviyo’s customers • Drive product and brand awareness across social media channels

Qualifications

• 12+ years experience in B2B2C social media strategy across all functions such as creative strategy, content creation, influencer and community and measurement • Comfortable wearing multiple hats—you can think big and be strategic but don’t mind being in the weeds of the conversations happening every day on social media • Advanced understanding of social media tracking and reporting — you continuously demand more from our content and channels to drive serious impact • Great brainstormer capable of generating big ideas, and then going and figuring out how to execute them • Resourceful and able to take direction well, and able to move fast and balance multiple projects simultaneously • Sharp copywriting skills and proficiency in video and photo editing tools, digital media formats, and graphic design • Experience developing and managing to a budget and accurately tracking performance of social media activities and ROI • Strong understanding of how to build the right team structure for different organizational phases and priorities • Excellent organizational, time management, and collaborative skills with ability to work across multiple teams and stakeholders with confidence and expertise • Ability to thrive working in a fast-paced, fluid, and challenging environment • Passion for trends and topics related to commerce, entrepreneurship and SMB

Benefits

• medical, dental and vision coverage • health savings accounts • flexible spending accounts • 401(k) • flexible paid time off • company-paid holidays • a culture of learning that includes a learning allowance and access to a professional coaching service for all employees

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