posted Jun 22

Manager, Marketing Channel Analytics & Operations

SQL senior

Job Location: Manhattan, New York

Salary: $148,500 - $250,000 a year

Job Description

• Lead a team of skilled data and operations analysts to achieve business results, operational efficiency, and career growth • Build cohesive partnerships across Marketing, Data Science, Engineering, and other departments to drive our strategy, roadmap, and outcomes • Deliver innovative analytical, process, and technology solutions to maximize scale and performance across paid and unpaid marketing channels, reflect industry best practices, and serve a growing portfolio of Squarespace products and brands • Surface relevant business insights and market trends to senior leaders and empower business partners to understand and act on key metrics through self-service tooling • Promote knowledge and best practices across our Insights & Analytics community

Qualifications

• 10+ years delivering analytical, process and technology solutions at a marketing agency or supporting an in-house marketing team • 5+ years managing a team, including hiring and developing talent and creating effective team structures and processes • Experience driving marketing channel strategy, planning and performance through first- and third-party data, analysis, insights, decision frameworks and learning agendas • Expertise in measurement solutions (marketing mix modeling, attribution, experimentation), customer segmentation and targeting, and campaign operations across brand and direct response channels (paid search, paid social, creator, video, etc) • Knowledge of common AdTech and MarTech platforms (Tag Manager, Ad Server, DSP, SEO, CDP, ESP, Analytics Tools) and their respective business applications and privacy requirements; experience implementing and driving adoption of one or more platforms • Expertise in SQL and one or more BI/visualization tools and best practices • Experience setting and achieving roadmaps, project plans, and milestones • Exceptional communicator and relationship builder who can navigate organizational complexity and drive alignment across functions and levels

Benefits

• A choice between medical plans with an option for 100% covered premiums • Fertility and adoption benefits • Access to supplemental insurance plans for additional coverage • Headspace mindfulness app subscription • Retirement benefits with employer match • Flexible paid time off • Up to 20 weeks of paid family leave • Equity plan for all employees • Pretax commuter benefit • Education reimbursement • Employee donation match to community organizations • 6 Global Employee Resource Groups (ERGs) • Dog-friendly workplace • Free lunch and snacks • Private rooftop

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