Director, Product Marketing - Hybrid

Job Description

• We are looking for a Director of Product Marketing, which is a new, strategic role, reporting directly to the chief product officer, that is responsible for the development and execution of the platform’s product marketing strategy, including product launches and product positioning & messaging to drive awareness, retention, adoption and competitive differentiation. As well, you will lead and inspire a small team of product marketers. The ideal candidate will possess extensive product marketing experience with a proven track record of successfully launching SaaS products that business customers and partners love and adopt. • This is a hybrid work role that is ideally located at one of our major office hubs in either Austin or San Francisco.

Qualifications

• Depending on the size and type of teams/companies you’ve worked at in the past, that could translate to anywhere from 10-12+ years’ experience in hands-on product marketing roles • You have outstanding communication skills and extraordinary writing ability to craft impactful content • You have deep experience creating messaging and engaging content that translates product scenarios that are aligned to customer needs • You have strong executive communication, storytelling skills, and the ability to translate complex ideas into simple customer stories • You have a proven track record of successfully launching products - ideally SaaS platform products, including a strong ability to drive and coordinate efforts across teams • You have strong ROI-tracking skills, including the ability to prove what is – or isn’t – working with product programs • You’ve proven you have the ability to tackle ambiguous problems and break them down into well-scoped solutions • You have a willingness to flex between strategic and tactical/execution responsibilities • You’ve demonstrated that you can build and lead high performing product marketing teams that have delivered products that lots of customers use and love • You’re a high energy, drive-for-results and big picture thinker that inspires your teams • You’ve built relationships, and you’re great at communicating and negotiating with cross-functional teams. You are a powerful influencer, and people enjoy working with you even if they might disagree with you • You anchor your decisions in strategy and defend them with data • You have a bias for action and to make things happen • You have deep customer curiosity which leads you to having a deep understanding of how their businesses work, their pain points and how they use the product • You have genuine product curiosity that leads to a strong understanding of the ecommerce space and the BigCommerce platform • You value market research and, when it comes to the competition, you have your finger on the pulse • You understand that human behavior is complex and changing behaviors is a lot harder than building features and technology • Ideally, you’re plugged into the worldwide commerce ecosystem of 3rd party developers and solutions. You speak their language and have their respect

Benefits

• Not specified in the job opening