Paid Media Channel Strategist

Job Description

• Analyze and monitor campaign performance, identify trends, and make optimizations to drive improvement; react to deviations from plans quickly and strategically • Conceive and execute innovative experiments; deliver and apply data-driven, analytically rigorous insights and recommendations to enhance performance. • Collaborate with other stakeholders to create process improvements, including streamlining and automating our bidding processes • Allocate and manage budget for each campaign to maximize ROAS

Qualifications

• 3+ years of experience in digital performance marketing • Bachelor’s or Master’s degree in a quantitative discipline preferred • Strong quantitative analytical ability and a knack for storytelling through data • Ability to thrive in an ambiguous and fast-paced environment • Ownership mentality - you are not satisfied with “good enough”

Benefits

• 11 paid holidays • Generous Accrued Time Off increasing with years of service • Generous paid sick time • Annual day of service