Associate Director, Product Marketing, Prenatal

Job Description

• BillionToOne is seeking an experienced Associate Director, Product Marketing, Prenatal to lead the product marketing efforts for the prenatal product portfolio (UNITY Complete). This person will work to understand target audiences and their pain points, then develop a unique value proposition, messaging, and executional plan to help the products meet their full potential. The successful candidate will play a pivotal role in developing and executing comprehensive marketing strategies to ensure the successful promotion and adoption of UNITY Complete to patients and providers (OBGYNs). This hybrid role will work 3 days/wk out of our Menlo Park office and reports into the Director of Product, Prenatal.

Qualifications

• Bachelors Degree, with 5+ years of experience marketing to healthcare providers, preferably in molecular diagnostics. *Supporting presentation/case study will be required. • Masters in Business Administration in marketing is preferred. • Experience developing product value propositions and differentiated messaging • Solid knowledge of marketing principles, techniques, and best practices across multiple channels. • Experience building clinical materials (including slide decks and brochures) in partnership with design • Experience working alongside global and or brand marketing teams • Solid analytical skills to interpret internal data and leverage external data sources • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and communicate complex concepts to stakeholders • Ability to adapt to a fast-paced and evolving market environment

Benefits

• Working with a team of ‘rockstars’ who bring out the best in everyone • Open, transparent culture that includes weekly Town Hall meetings • The ability to indirectly or directly change the lives of hundreds of thousand patients • Multiple medical benefit options; employee premiums paid 100% of select plans, dependents covered at 80% • Extremely generous Family Bonding Leave for new parents (16 weeks, paid at 100%) • Retirement savings program including a 4% Company match • Free daily on-site lunches provided from top eateries • Latest and greatest hardware (laptop, lab equipment, facilities) • A variety of perks on campus (state of the art gym, restaurant) • Free on-site EV charging (compatible with all EVs, including Tesla)