SEO Marketing Manager

Job Description

• Develop and execute a comprehensive SEO and content strategy to increase organic traffic and drive conversions • Manage the blog, which includes improving existing content, collaborating with content creators, conducting keyword research, analyzing performance, and identifying opportunities for optimization and growth • Monitor and report on key SEO metrics, such as rankings, traffic, and conversions • Partner with the development team to implement technical SEO recommendations and site enhancements to enhance user experience and improve conversion rates • Collaborate with marketing channel owners to understand their goals and tailor landing pages to meet their specific needs • Implement A/B tests and analyze performance data to optimize landing page conversion rates

Qualifications

• 2-5 years in digital marketing, with a focus on SEO strategy and execution • Bachelor's degree in Marketing, Business, Computer Science, or related field • Strong understanding of technical SEO principles, including website architecture, HTML, and structured data • Proficiency in web analytics tools such as Google Analytics, FullStory, SEMrush, or ahrefs • Experience with CMS platforms (e.g. WordPress, Dato) and website optimization tools • Excellent project management skills with the ability to prioritize tasks and meet deadlines • Strong communication and collaboration skills to work effectively with cross-functional teams • Creative thinking and problem-solving abilities to develop innovative marketing solutions • Experience with landing page builders (e.g., Unbounce, Instapage), A/B testing tools, and Google Tag Manager is a plus

Benefits

• Competitive salary and growth opportunities • Company quarterly performance based bonus • Equity stock options package • Employer funded comprehensive health, vision, dental insurance and wellness program for employees and their dependents • Employer funded life and disability insurance coverage • Company HSA, FSA, Dependent Care, 401k, and commuter benefits • Up to 12 weeks paid family leave • In office, remote, and hybrid work location options • Home office and technology stipend for those working outside of a traditional office more than 75% of the time • Flexible time-off plan to empower employees to take the time off that they want and need • Continuing education reimbursement • Routine Team swag deliveries!