posted Jun 29
Social Media Manager, Hypebae
Job Location: Manhattan, New York
Job Description
• Conceive, implement, and measure social marketing campaigns on a daily basis across all relevant channels • Launch, grow, and manage channels where relevant, ensuring milestones are set and met • Execute social media publishing strategies while ensuring all posts are accurate, punctual, efficient, safe, and on-brand. Captions included • Report on campaigns and strategies in real-time to optimize each platform and ensure the most effective approach • Develop tactics, plans, partnerships, tools that help achieve the business goals, including strategic partnership opportunities with TikTok/IG/X etc • Lead all communication with international leads on priorities and best practices • Maintain relationships with external and internal teams to brief and manage original content for distribution • Manage daily social communication such as consumer responses, sentiment analysis, and inquiries • Lead, hire, and develop the global Social Media team
Qualifications
• Minimum FIVE years of social media management, publishing, editorial content creation, and distribution required (brand or agency) • Passion, energy, and enthusiasm for social media. Detailed knowledge and expertise around all social platforms with significant contacts at all major platforms • Extremely passionate and knowledgeable about fashion, culture, and the different categories that Hypebae covers • Excellent communication, collaboration, and planning skills with meticulous attention to detail • Ability to successfully organize, prioritize, and manage multiple projects while meeting strict deadlines • Experience in managing social media teams • Proven experience in developing and executing successful social marketing strategies that are native to individual channels and demonstrate tangible ROI • Expert understanding of how brands should participate in social media in an authentic way • A passion for working in a fast-paced environment with a high level of teamwork • Flexibility to work nights and weekends • The candidate is at the cutting edge of the cultural zeitgeist; understanding internet, social, and youth culture and how to credibly and sensitively work within it whilst maintaining brand integrity
Benefits
• None specified
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